Customer Journey Analysis
Would you like to know how existing and potential customers behave in an advertising point of contact? The meaning of the specific points of contact and the exact contribution as from any touch point sales take place?
Customer Journey Analysis is a customer-oriented approach, which evaluates the various points of contact and the way in the different target groups in contact with your company. They will lead the contribution of each business activity and the composition of the individual online activities to the best results and discover.
Our approach to customer journey analysis
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Analysis of the current situation on the data and processes available.
CREATION OF TECHNICAL CONDITIONS (USE OF WEB ANALYTICS TOOLS)
The segmentation of data and definition of the target groups of the latest live data
Design of marketing campaigns under the assumed customer journey
The analysis of procurement processes and ad media contacts